Comparison

Runshow vs GoHighLevel

GoHighLevel is an agency tool a venue was handed. It will send the follow-up, and it knows nothing about a wedding — no BEO, no run sheet, no guest counts, no rooming — so the event still lives in spreadsheets. It also collapses the journey and the conversation into one stage list, which is why so many venues end up with eighteen pipeline stages and a 'no response' column. Runshow keeps the follow-up and adds the event, at a fraction of the $297 Unlimited plan most venues are put on.

Verified July 2026 against GoHighLevel's own pricing page.

What GoHighLevel costs

GoHighLevel
Starter$81/mo3 sub-accounts
Unlimited$248/moUnlimited sub-accounts, rebilling
Agency Pro$414/moSaaS mode, rebill with markup
Runshow
Essential$29/moEverything to run clients and get paid.
Pro$49/moFollow-up that runs itself, and a team around it.
Premium$189/moThe full operating system for the day itself.

Prices as published on GoHighLevel's own pricing page, checked July 2026.

Feature by feature

Every row is a thing a venue actually does in a week. Where GoHighLevel doesn't publish an answer, this says so rather than assuming one.

FeatureRunshowGoHighLevel
Winning the bookingEverything between an inquiry arriving and a signed contract.
ProposalsThe packaged document a couple says yes to.IncludedLimitedDocuments, not a designed proposal
Contracts with e-signatureSigned in the flow, not emailed as a PDF.IncludedLimited
Invoices & payment schedulesDeposits, balances, and what's still owed.IncludedIncluded
Unlimited lead formsOne per package, per space, per season — without hitting a cap.IncludedNo cap on any planIncluded
Tour & meeting schedulerCouples book a tour without the four-email back-and-forth.IncludedIncluded from $29Included
Client portalOne link where the couple sees their whole wedding.IncludedLimited
Follow-up sequencesThe nudge that books the couple who went quiet.IncludedPro and aboveIncludedIts real strength
Two-way textingCouples answer texts. They don't always answer email.Costs extraPaid add-on — real per-message costIncludedUsage billed separately
Running the eventThe work after the deposit clears — the part generalist CRMs leave in spreadsheets.
BEO / banquet event orderThe one document the whole staff runs the day from.IncludedPremiumNot available
Day-of run sheet with crewsTimed cues assigned to bar, kitchen, setup — not a shared Google Doc.IncludedPremiumNot available
Guest management & RSVPWho's coming, per function, without a spreadsheet round-trip.IncludedPremiumNot available
Dietary & bar counts from guestsThe vegetarian count IS the tofu line on the invoice.IncludedPremium — guests declare their ownNot available
Floor plans & seatingWhere 140 people actually sit.IncludedPremiumNot available
Rooming & accommodationsCabins, beds, check-in dates — if you have rooms to fill.IncludedPremiumNot available
Spaces & rental bookingSell the hours between the weddings.IncludedPremiumNot available
Vendor COIs & waiversInsurance that's on file and in date, chased automatically.IncludedPremiumNot available
Running the businessTeam, money, and the terms you're actually agreeing to.
Payments to your own accountYour Stripe, your rate, no platform cut.IncludedYour Stripe accountIncluded
No added processing feeSome platforms add a percentage on top of the processor's.Included0% added, every planIncludedBut usage is rebillable with markup
Team roles & permissionsA coordinator shouldn't see the P&L.IncludedPro and aboveIncluded
Day-of crew at no per-seat costBartenders and setup staff aren't logins.IncludedNot published
Multiple locations on one billTwo barns shouldn't mean two subscriptions.LimitedEnterpriseIncludedSub-accounts
Native mobile appRunning the business from your phone.Not availableWorks in a phone browser; no native app yetIncluded

What Runshow does that GoHighLevel doesn't

  • ProposalsDocuments, not a designed proposal
  • Contracts with e-signatureLimited
  • Client portalLimited
  • BEO / banquet event orderNot available
  • Day-of run sheet with crewsNot available
  • Guest management & RSVPNot available
  • Dietary & bar counts from guestsNot available
  • Floor plans & seatingNot available
  • Rooming & accommodationsNot available
  • Spaces & rental bookingNot available
  • Vendor COIs & waiversNot available

What GoHighLevel does better

  • GoHighLevel's automation builder is more powerful than ours and probably always will be — it's the whole product, and it's built for people who enjoy building funnels.
  • Its texting and phone stack is mature and deeply integrated.
  • If you genuinely run marketing for several unrelated businesses, it's the right tool and Runshow isn't.
  • Two-way textingUsage billed separately.
  • Multiple locations on one billSub-accounts.
  • Native mobile appthey have it, we don't yet.

Which one is right for you

Choose GoHighLevel if

A marketing agency running campaigns for many businesses at once. Venues usually meet it because an agency set it up for them, or because a course sold them a template.

Choose Runshow if

You run the event as well as sell it — a banquet event order, a timed run sheet your crew works from, guest counts that decide what the bar bill actually is, and rooms or spaces to fill. And you'd rather the money landed in your own Stripe account with nothing taken out of it.

GoHighLevel vs Runshow: common questions

How much does GoHighLevel cost?

As published in July 2026: $97/month for Starter, $297 for Unlimited and $497 for Agency Pro, with telephony and AI usage billed separately on top. If an agency resells it to you, they may add their own markup to that usage.

Is GoHighLevel good for wedding venues?

It's good at follow-up and nothing else a venue needs. It has no banquet event order, no run sheet, no guest management, no rooming and no floor plans, so the operational half of a wedding stays in spreadsheets.

Can Runshow replace GoHighLevel for a venue?

Yes, for venue use. Runshow does the inbound inbox, follow-up sequences, forms, scheduling and two-way messaging, plus the event operations GoHighLevel has no concept of. It won't replace GoHighLevel for an agency managing many unrelated clients.

Can I import my GoHighLevel data into Runshow?

Yes. Runshow imports GoHighLevel's Contacts and Opportunities CSV exports directly, and it splits GoHighLevel's single stage column back into a pipeline stage and a conversation state — so 'No Response' becomes a status on a live lead rather than a dead end in your pipeline.

Other comparisons

Compiled from GoHighLevel's published materials in July 2026. If we've got something wrong or out of date, tell us and we'll correct it.

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